Hyderabad, Telangana - January 12, 2015 Serial Entrepreneur Raghuram Reddy Tera today announced the launch of CASSINI SYSTEMS. CASSINI SYSTEMS will provide a cloud-based enterprise collaboration platform and a suite of vertical SaaS applications for six industry sectors: infrastructure, manufacturing, logistics & transportation, healthcare, biopharma and government, with initial focus on emerging markets like India, Singapore, Malaysia, Indonesia and South Africa.
"In today's competitive business world, organizations are struggling to bring their people and processes together to achieve operational excellence across their business. This problem is more acute in small-to-medium businesses in the emerging markets, which do not have big budgets to implement expensive solutions", said Raghuram Reddy Tera, founder & president and chief executive officer of CASSINI SYSTEMS, who returned to India recently after spending 17+ years in the U.S. building enterprise productivity solutions to help large and small businesses streamline their operations. "CASSINI SYSTEMS is attempting to fix this misalignment between people and processes by bringing them together with technology, making collaboration the foundation for all our products and solutions. We offer comprehensive and affordable solutions that are built with deep domain expertise from each sector so that our customers can run, grow and transform their businesses. We are entering an era of consumerization of IT, where concepts from the consumer side are finding their way into the enterprises. We are bringing very innovative ideas to tackle this critical business problem. We are very excited about the potential opportunity, but more importantly about the chance to transform enterprise software as we know it today".
CASSINI SYSTEMS' platform and applications are developed from the ground up on the foundation of four important themes: cloud, mobile, social and gamification. Cloud and mobile provide scalability, affordability and accessibility. Enterprise social provides connectedness for users to collaborate and communicate, share knowledge and information with each other to enhance their productivity. Gamification on the other hand integrates gaming concepts like engagement, competitiveness, accomplishment, motivation and status and rewards users for accomplishing their goals, thus connecting employee success directly to the company's success. "Apart from these four technologies we are also looking at Internet of Things (IoT), and how our solutions can apply it for sectors like healthcare, logistics and manufacturing", said Raghuram.
According to Gartner, Vertical SaaS (VSS) is one of the fastest growing components of the software marketplace today. Solutions built for specific industry with deep domain knowledge and very low customer acquisition costs (CAC) are driving Vertical SaaS adoption in various industry sectors. And according to another Gartner report enterprise gamification will soon eclipse consumer gamification and by the end of 2015 40% of Global 1000 organizations will use gamification as the primary mechanism to transform their business operations.
CASSINI SYSTEMS', through Cassini Advantage, its signature program, also offers a number of value-added services to maximize customers' return on their investment.
Before launching CASSINI SYSTEMS, Raghuram Reddy Tera was the co-founder and chief technology officer of Perception Software, an enterprise search solution provider for product development organizations, whose customer list includes some of the big names in the industry.
To know more about CASSINI SYSTEMS, please visit www.cassinisys.com,
for company overview visit www.cassinisys.com/company.jsp,
for solutions visit www.cassinisys.com/solutions/overview.jsp,
for our products visit www.cassinisys.com/products/overview.jsp,
for our value-added services visit www.cassinisys.com/services/overview.jsp
and for our blog visit www.cassinisys.com/blog.jsp.
For additional information, contact:
Raghuram Reddy Tera,
President and CEO
Phone: +91 970 103 0235